HMFOCUS

WE ARE DIGITAL & CREATIVE EXPERTS READY TO TAKE YOUR COMPANY TO NEW HEIGHTS

HELLO

Since inception, our team has brought brands and customers together through inventive and inspiring marketing and creative communications. Our approach combines creative and strategic thinking with technical expertise and personalised service. We have a unique way of looking at problems and solving them. We bring insight, ideation and creativity, underpinned with a solid business rigour.

OUR CLIENTS ARE EXCEPTIONAL

Sydney Relining

Go Fast Bits

Eagle Protect

RUNDIPG.ORG

Procare Group

JS Transport

Switz Insurance

01

RESEARCH &

INSIGHTS

HM Focus has developed a uniquely scaled approach to develop industry-leading insights for SME business. We complete comprehensive market research utilising our team of marketers, behaviorual psychologists, and actuaries. Providing unparalleled insights and strategies.

  • Market & Competitor Research with market-leading insights, we also review all current platforms e.g. website, social media, and collateral

  • Data experts assess and review sales & customer data

  • Behavioural Psychologists look at what motivates decision making, what motivates customers to purchase 

  • Communication Guidelines

  • Sales & Marketing guide helps position the product accordingly within the market and aids in selling.

  • Marketing Governance Framework

  • KPI Metrics, Customer Engagement/ NPS Surveys

02

CONTENT
CREATION

Whether building collateral from the ground up or revamping an established content, HM Focus can work holistically, going from research to design, or act to support our clients with specialised services, such as brand architecture and messaging strategies.

Ongoing our clients enjoy access to our design team to create and resize creative assets including magazines, annual reports, branding, press and digital ads, website banners, and tiles, brochures, flyers, posters, menus, promotional displays, billboards, and signage (traditional and digital).

We also provide: 

  • 2D & 3D Animation

  • Video 

  • Photography

  • Illustration

03

SEARCH ENGINE OPTIMISATION

Google uses approximately 208 ranking factors in its algorithm. Some are proven. Some are controversial. Others are SEO speculation. What we know is the Google isn’t easily fooled and will continue to stamp-out short cuts. HM Focus provides marketing experts and best practice tools to grow your brand awareness and sales; with full transparency. 

Industry-leading SEO, targeted at sales growth:

  • Keyword & Position tracking

  • Organic/direct traffic insights

  • Backlinks, Local SEO, Listing Management

  • Content optimisation

  • Advertising

04

WEBSITE & APPS

At HM Focus, we’re big believers in collaboration. If you need a requirements analysis to move ahead with your project, we can help. Our developers work closely with your stakeholders to confirm the correct architecture and design are in place and define a project delivery pipeline. We create websites, applications and cloud-based software solutions, our support doesn't end at website launch, we ensure you have access to: 

  • A dedicated Digital Content Manager

  • Our team can provide both technical and consulting support to help produce the best results for your website and digital products

  • Website maintenance, update your copy and content where needed within 24 hours

  • Ensure that everything is up-to-date and monitor important system updates

  • Create new content or pages where needed

  • Test and ensure content is updated correctly

  • Website support if site has errors or website goes down

  • Monitor important updates and make sure that anything applied to your system

  • Addresses problems found in the site if this causes front end issues.

  • Advice of improvements to site

05

OUTSOURCED

MARKETING

We appreciate that business growth targets are always on the rise. The pressure on marketing and sales to achieve these business goals is relentless. We work with our clients to execute their strategy and to make the most of every possible interaction with a prospect or customer. No matter where in the process your sales team takes on our leads, we have built them, we have equity in their development, and seeing that equity realised nourishes us. Accountability is our byword.

We don’t just generate leads, we generate the right leads – those that fall into the sweet spot between ‘too expensive to sell to’ and ‘not enough money to buy.’ Each client’s sweet spot is in a different place and our talented teams leverage their experience to find them.

Having expert resources in-house ensures our ability to deliver without relying on the changing fortunes of external providers. We conduct business in the most appropriate language for those we’re dealing with, increasing their comfort and ensuring complete understanding on both sides.

WE DO IT ALL

STUFF WE'VE WORKED ON

Branding and Website

3D Animation

Search Engine Optimisation

Ecommerce & Marketing

WANT MORE?

HERE'S ONE WAY TO CONTACT US

SUITE 211/ 9 ARCHIBALD AVENUE WATERLOO, NEW SOUTH WALES, AUSTRALIA.

02 8095 9443 or HELLO@HMFOCUS.COM.AU

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HMFOCUS

© 2022 by HM Focus